Experienced Customer Journey and Engagement Analyst – Streaming Services Industry

At blithequark, we're passionate about creating immersive experiences for our customers. As a leading media and entertainment company, we're home to a diverse portfolio of brands, including targeted streaming services, cable networks, and film distribution labels. Our commitment to delivering exceptional content and experiences has earned us a loyal fan base worldwide. We're seeking an exceptional Customer Journey and Engagement Analyst to join our consumer marketing and media team in New York, New York. As a key member of our team, you'll play a crucial role in developing and optimizing customer journeys, engagement, and retention for our streaming services. If you're a data-driven, customer-centric individual with a passion for the streaming services industry, we want to hear from you.

Work Overview

As a Customer Journey and Engagement Analyst, you'll be responsible for:

• Identifying key product strategies and features on partner platforms to inform our owned and operated product roadmap
• Providing insights and recommendations based on data analysis to drive customer-centric decision-making, including pricing, packaging, and promotional discounting
• Working closely with cross-functional teams, including marketing, programming, research, partner management, operations, product, and customer service, to design and execute customer engagement initiatives
• Proactively pitching product solutions across the customer lifecycle that encourage sampling and acquisition
• Collaborating with our data analytics team to develop and maintain data-driven insights and recommendations

Essential Qualifications

* Bachelor's degree in Marketing, Business, Data Analysis, or a related field

• 2+ years of experience in customer journey mapping, customer experience, and data analysis
• Strong analytical skills with the ability to comprehend and apply complex data
• Proficiency in CDPs and data analysis tools and software (e.g., Excel, SQL, Mixpanel, mParticle)
• Experience in the streaming services industry is a plus
• Highly organized and detail-oriented with excellent communication and collaboration skills

Preferred Qualifications

* Master's degree in Marketing, Business, Data Analysis, or a related field

• 3+ years of experience in customer journey mapping, customer experience, and data analysis
• Experience working with cross-functional teams to design and execute customer engagement initiatives
• Familiarity with customer relationship management (CRM) systems and customer experience platforms
• Certification in data analysis or marketing is a plus

Skills and Competencies

* Strong analytical and problem-solving skills with the ability to comprehend and apply complex data

• Excellent communication and collaboration skills with the ability to work effectively with cross-functional teams
• Highly organized and detail-oriented with the ability to prioritize tasks and meet deadlines
• Proficiency in CDPs and data analysis tools and software (e.g., Excel, SQL, Mixpanel, mParticle)
• Experience with customer journey mapping and customer experience design
• Strong business acumen with the ability to understand customer needs and preferences

Career Growth Opportunities and Learning Benefits

At blithequark, we're committed to helping our employees grow and develop their careers. As a Customer Journey and Engagement Analyst, you'll have opportunities to:

• Work with a talented team of marketing and media professionals to develop and execute customer engagement initiatives
• Collaborate with cross-functional teams to design and execute customer experience projects
• Develop and maintain data-driven insights and recommendations to inform customer-centric decision-making
• Participate in training and development programs to enhance your skills and knowledge in customer journey mapping, customer experience, and data analysis

Work Environment and Company Culture

We're proud of our inclusive and collaborative work environment at blithequark. Our team is passionate about creating exceptional experiences for our customers, and we're committed to making a positive impact on our community. As a Customer Journey and Engagement Analyst, you'll have the opportunity to work with a talented team of professionals who share your passion for the streaming services industry. We offer a comprehensive benefits package that includes:

• Medical, dental, vision, and prescription drug coverage
• A 401(k) plan with company match
• A wellness program with access to fitness classes and workshops
• Tuition reimbursement and professional development opportunities
• Paid time off and paid parental leave
• Adoption services and employee assistance program

Compensation and Perks

We offer a competitive salary and benefits package to our employees. As a Customer Journey and Engagement Analyst, you'll have the opportunity to work with a talented team of professionals who share your passion for the streaming services industry.

How to Apply

If you're a motivated and customer-centric individual with a passion for the streaming services industry, we want to hear from you. Please submit your application, including your resume and cover letter, to [insert contact information]. We can't wait to hear from you! Apply Job! Apply for this job