Marketing Coordinator, College of Education, Criminal Justice, Human Services and IT
The University of Cincinnati is a prestigious urban public research university seeking a Marketing Coordinator for its College of Education, Criminal Justice, Human Services, and Information Technology. The role involves leading marketing initiatives, developing promotional materials, and collaborating with a dynamic team to enhance the college's outreach and engagement.
Responsibilities
- Develop, coordinate, implement and revise marketing plans and promotional materials
- Manage own projects and guide team members and student interns through associated tasks
- Develop customer and department profiles, plan ads and media mix
- Assess, develop and coordinate public relations campaigns
- Monitor, track and evaluate results; recommend changes
- Compile, update and report marketing data related to advertising and marketing programs
- Assist with the design, layout and writing of print materials
- Prepare/submit for approval budget and quarterly revision
- Recommend cost containment proposals where applicable
- Coordinate/evaluate bidding process regarding advertising and promotional materials
- Monitor progress/quality of bid packages
- Ensure student artists meet quality and style work standards
- Determine program schedules, deadlines, etc
- Perform related duties based on departmental need
Skills
- Bachelor's Degree in Communications, Education, Graphic Arts, Liberal Arts, Marketing, or related field
- Five (5) years of relevant work experience and/or other specialized training can be used in lieu of education requirement
- One (1) year of experience in development and implementation of marketing and/or advertising plans
- Experience in developing a social media strategy and editorial calendar to promote college events and efforts
- Experience in copywriting for email, Search Engine Optimization (SEO), and the creation of college-wide news stories
- An understanding of a website's content management system
- Some experience in event planning
- Basic graphic design skills in either Adobe Creative Cloud or Canva
- Basic experience in multimedia such as photography and videography
Benefits
- Comprehensive Tuition Remission
- Robust Retirement Plans
- Real Work-Life Balance
- Competitive salary range of $48,000 - $55,000 based on experience
- Comprehensive health coverage (medical, dental, vision, prescription)
- Flexible spending accounts & wellness programs
- Professional development & mentorship opportunities
Company Overview