Middle User Acquisition Manager (TikTok)

appflame – Ukrainian product IT company that creates world-class products: Hily, Taimi, AdConnect, Mailkeeper, and more.

We are today

• 7 years, 500+ employees, offices in Kyiv, London, Limassol, and a coworking in Warsaw.
• in 2025, appflame ranked 5th among the 50 best employers in Ukraine according to Forbes and won in the 'Place for Growth' category.
• Our apps Hily and Taimi are among the Top 5 dating apps in the U.S. with over 70 million users, while AdConnect and Mailkeeper specialize in developing and scaling our own B2B and B2C solutions.

Our mission

• Flame up the world with Ukrainian products.

Our goals

• Reach the top 5 list of product companies in the world.
• Become a unicorn.
• Turn Ukraine into a country where unicorns are born and thrive.

We are looking for daring, brave, and “crazy” people. Fans of creating real products and who dream about launching and developing cool startups. You have ambitions, we have comfortable conditions for their fulfillment.

Taimi. It is an inclusive LGBTQ+ dating app. It is carefully designed to explore users' diverse romantic and sexual preferences. The app ranks among the Top 5 dating apps in the U.S. by downloads and has partnerships with Doja Cat, Katy Perry, Lil Nas X, Netflix, The Ellen Show, Rolling Stone Magazine, and more. Taimi today: 31M users, 1,5M MAU, 84M+ matches annually.

You will

• Launch, run, and optimize performance marketing campaigns on TikTok.
• Monitor daily performance and optimize campaigns based on target business metrics.
• Collaborate closely with the creative team: brief creative producers, analyze what works, and iterate on creative production.
• Generate, prioritize, and systematically test new hypotheses (audiences, creatives, formats).
• Develop automation and auto-rules for efficient campaign acquisition.
• Analyze competitors, track TikTok trends, and translate them into actionable ad strategies.

We’ll have a match if you

• 1-2+ years of experience in performance marketing, with hands-on experience managing TikTok Ads.
• Deep understanding of core performance metrics: CPI, CPA, ROAS, LTV, CTR, CPM, RT.
• Strong analytical mindset: feeling comfortable working with numbers, identifying trends, and making fast, data-driven decisions.
• High proactivity and independence: you don’t wait for tasks, but suggest ideas, ask questions, and take ownership of results.
• Excellent attention to detail (double-checking links, budgets, naming conventions, and targeting).
• English level B1+ (Intermediate or higher)

Will be an advantage

• Experience managing large monthly ad budgets (250k+/month).
• Hands-on experience with other paid social platforms (Meta, Google).
• Experience working in product IT companies, mobile apps, or subscription-based businesses.

Your journey to the job offer: message from the recruiter > interview > test > final interview > job offer.

Why appflame?

• Involvement in the development of Ukrainian products that compete with the world's best market players.
• The opportunity to implement your ideas rather than being a cog in the system.
• Meaningful and useful products created to serve a specific purpose rather than make money for shareholders.
• Be around like-minded people who work on results.
• Work with the global market and a huge audience.
• Direct contact with Snapchat, Meta, Google, Apple, and access to their best practices.
• Well-established processes and great opportunities to growth within the company.
• Transparent evaluation of work based on personal performance indicators.
• Great benefits package and fair compensation.
• We provide all you need for your talents to be fully revealed.
• We are loyal to our people. Our loyalty doesn't fade at the end of the working day.
• We do not leave our people alone with their problems, neither professional nor personal.

Join us. __________ We are against all types of discrimination, bullying, and stereotypes. We provide equal employment opportunities regardless of race, skin color, religion, gender, sexual orientation, gender identity, age, marital status, health status or any other characteristics.