Strategic Growth Lead – Fractional CMO

Job Description

• Develop and lead marketing strategies across multiple clients, brands, or industries
• Analyze business models, competition, customer acquisition cost, ROI, funnels, and growth opportunities
• Recommend marketing channels, campaigns, creatives, messaging, and positioning based on client goals and budget
• Oversee execution teams, including creatives, media buyers, SDRs, virtual assistants, freelancers, and other marketing specialists
• Communicate directly and confidently with clients to provide strategic recommendations, updates, and direction
• Identify which marketing efforts are likely to work, which may not, and how to prioritize resources effectively
• Stay updated on modern marketing trends, AI tools, automation, CRM systems, and growth frameworks
• Connect high-level business goals with practical marketing execution plans Requirements
• At least 5+ years of experience in strategic marketing, growth marketing, performance marketing, or a related leadership role
• Strong understanding of paid advertising, branding, funnels, outbound marketing, CRM, automation, and lead generation
• Proven ability to create marketing strategies that connect business goals with practical execution
• Experience analyzing key growth metrics such as ROI, CAC, conversion rates, funnel performance, and campaign effectiveness
• Strong leadership skills with experience managing or coordinating cross-functional marketing teams
• Experience working with multiple businesses, brands, clients, or industries
• Background in an agency, startup, consulting, or fast-growth business environment preferred
• Experience leading marketing teams that include media buyers, creatives, SDRs, virtual assistants, and freelancers preferred
• Familiarity with AI tools, marketing automation platforms, CRM systems, and modern growth systems
• Strong business acumen with the ability to understand different industries, customer segments, and revenue models quickly
• Excellent communication skills and the ability to confidently present strategy to clients, executives, or business owners
• Proactive, resourceful, data-aware, and comfortable working in a fast-paced remote environment Benefits
• Competitive salary
• Flexible working hours
• Professional development budget
• Home office setup allowance
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