[Remote] Marketing Director
Note: The job is a remote job and is open to candidates in USA. Yondr Group is a global developer and service provider of hyperscale data centers, and they are seeking a Marketing Director to define and drive their global marketing strategy. This role involves building the Yondr brand, generating demand, and positioning the company as a partner of choice for hyperscale clients worldwide.
Responsibilities
- Own and evolve the Yondr brand identity, ensuring consistency across all markets and touchpoints globally
- Develop and execute an integrated communications strategy covering PR, thought leadership, digital, events, and internal comms
- Manage external agency relationships including PR, creative, and digital partners
- Oversee the production of all collateral, presentations, and marketing assets
- Design and execute demand generation programs that support the commercial pipeline across target geographies
- Partner with the commercial team to develop account-based marketing (ABM) strategies targeting hyperscale and cloud clients
- Produce compelling sales enablement materials, capability statements, and client-facing content
- Track and report on marketing’s contribution to pipeline, client acquisition, and revenue
- Lead the digital marketing strategy including website, SEO/SEM, social media (particularly LinkedIn), and email campaigns
- Drive a content strategy that positions Yondr as an authoritative voice on hyperscale infrastructure, sustainability, and AI-driven capacity
- Manage the editorial calendar, ensuring timely and relevant output across all channels
- Oversee Yondr’s presence at key industry events globally (e.g., DCD, PTC, DatacenterDynamics)
- Develop and manage Yondr-hosted events, roundtables, and client engagement programs
- Support leadership in public-facing engagements, speaking opportunities, and media appearances
- Build, lead, and develop a high-performing marketing team appropriate to Yondr’s scale
- Manage the global marketing budget, ensuring investment is allocated efficiently and ROI is measured
- Foster a culture of creativity, accountability, and continuous improvement within the team
Skills
- 10+ years of marketing experience, with a minimum of 3–5 years in a senior leadership role
- Proven track record in B2B marketing, ideally within data centers, digital infrastructure, technology, or real estate
- Strong understanding of the hyperscale/cloud ecosystem and the commercial dynamics of large-scale infrastructure development
- Demonstrated ability to build and execute global, integrated marketing strategies
- Excellent communicator with experience advising C-suite stakeholders and managing high-profile external relationships
- Data-driven mindset with experience using marketing analytics to inform strategy and demonstrate ROI
- Experience managing agencies, budgets, and cross-functional teams across multiple geographies
- Experience within a high-growth, private equity or infrastructure-backed business
- Familiarity with the regulatory and planning landscape for large-scale data center development
- Experience marketing sustainability credentials and ESG commitments to institutional clients
- Degree in Marketing, Business, Communications, or a related discipline; MBA advantageous
Company Overview