[Remote] Marketing Manager

Note: The job is a remote job and is open to candidates in USA. Sync.com is the leading privacy-first cloud storage and document collaboration provider, and a world leader in end-to-end encrypted cloud content management. They are seeking a Marketing Manager who will own the entire digital marketing function, manage paid acquisition campaigns, and lead a team to drive revenue growth through effective marketing strategies.

Responsibilities

• Own the funnel. You're responsible for the full acquisition journey — from first click to paid conversion. Paid search, paid social, SEO, email, landing pages, CRO. You know how these pieces fit together because you've built them before
• Manage paid acquisition. Google Ads, Meta, Bing — you'll manage significant ad spend across multiple markets (US, Canada, international). You're not just launching campaigns, you're optimizing them weekly based on ROAS, CPA, and LTV. You've managed six-figure monthly budgets and you didn't waste them
• Build landing pages that convert. Not landing pages that look pretty in a Figma review. Pages that convert. You understand hierarchy, messaging, offers, and urgency. You can write the copy, brief the design, build it in a CMS (we use HubSpot), and ship it
• Run the CRO program. A/B tests aren't something you do once a quarter. You have a backlog of hypotheses, you prioritize by impact, and you're always running something. You know that most tests lose — and you're fine with that, because the winners compound
• Drive email and lifecycle marketing. Nurture sequences, onboarding flows, re-engagement campaigns, upgrade nudges. You build emails that earn trust and drive revenue — not emails that get archived
• Lead and develop a team. You'll manage a Marketing Coordinator (and grow the team over time). You set the bar, give honest feedback, and make the people around you better. You don't micromanage — you set clear expectations and hold people accountable to outcomes
• Own the data. GA4, HubSpot reporting, ad platform analytics, attribution modeling. You can pull your own data, build your own reports, and extract insights without waiting for someone else. When the CRO asks "why did CPA spike last week?" you already know the answer
• Collaborate across the business. You work closely with product, sales, and customer success to ensure marketing efforts are aligned and driving towards the same goal — growth

Skills

• 5-8 years in digital marketing with at least 2 years managing paid acquisition
• SaaS experience is strongly preferred
• B2B, B2C, or prosumer experience
• Ability to write headlines, ad copy, landing page copy, and email subject lines
• Experience with ROAS, CPA, conversion rate, and MRR impact
• Ability to build a landing page in HubSpot
• Ability to set up conversion tracking in GTM
• Ability to pull a report from GA4
• Ability to troubleshoot attribution issues
• Ability to segment data by geo, device, audience, creative, and time period
• Strong organizational skills to manage multiple campaigns across multiple channels
• Curiosity to read marketing books, study competitors, and test new platforms

Benefits

• Your choice of computer/hardware
• Paid vacation
• Remote work

Company Overview