Sr. Digital Strategist

Strengthening and empowering all of the communities we serve.

Adpearance is a Portland-based, results-driven digital marketing agency that helps businesses to generate the most quality leads possible. We’re well known as the best in automotive and are successfully expanding to more verticals, too.

Adpearance is a part of Advance Automotive, comprised of a portfolio of SaaS, data, and marketing solutions built for automotive manufacturers and dealers. We understand the unique challenges and opportunities that come with marketing and leveraging data insights in the automotive industry. That's why we've developed powerful, proprietary platforms that combine data, cutting-edge AI technology and machine learning with expert marketing knowledge to help automotive dealerships and manufacturers efficiently drive sales, gain market share, and conquest competitors. To learn more about our entire portfolio of automotive brands, visit www.advanceautomotive.ai.

We’re hiring for a Sr. Digital Strategist and we’re hoping YOU are a great fit.

What you'll be doing:

• Managing the business and growing relationships with all stakeholders within key Automotive Dealership accounts
• Successfully launching new client campaigns and effectively communicate goals & key metrics for success while establishing the relationship post-sale
• Meeting with dealership Owners/GMs, Marketing Directors and/or GSMs in order to continue to strengthen relationships and engagement
• Utilizing data and real time market information to make recommendations to your clients regarding inventory levels, sales process, marketing efforts and areas of opportunity
• Crafting and building the story surrounding the results of existing campaigns and delivering that information to key stakeholders of the business
• Using tools such as our Platform, Google Analytics, Google Adwords, Market Share data and dealership CRM data in order to understand how campaigns are performing and make suggestions both internally and externally to build upon success
• Running and commanding the room during reporting meetings either inside the dealership or via Zoom in order to deliver campaign performance information to C-level executives within the Dealership
• Presenting areas for growth to existing clients and sister stores in order to expand business and increase success for our clients

Skills and experience you bring:

• Bachelor's Degree or equivalent education and experience
• Passion for digital advertising and sales
• Minimum three years’ experience in a sales or account management role, with direct experience with online marketing or media, working with automotive dealers
• Minimum three years’ experience providing account management, which includes having upselling goals
• Minimum 3 years of digital marketing experience, including understanding of SEO/Search/Display/Video/Social Media Marketing/lead generations
• Strong team collaboration experience
• Assertive, goal-oriented and self-motivated
• Ability to manage multiple projects and work under deadlines with outstanding organization skills
• Professional communication skills, to work directly with customers
• Superior knowledge of digital advertising products, (display, search engine marketing, search engine optimization), with the ability to learn new technology
• Ability to proactively troubleshoot and find creative solutions
• Experience with Salesforce.com
• Google Analytics; Google AdWords certifications preferred
• Occasional travel could be possible.

Originally posted on Himalayas